Moog Minitaur

[Andrew Tarpinian]

On Jan 9, 2012, at 4:31 PM, Paul Maddox <yo at VacoLoco.net> wrote:

> Tony,
> 
>> If you ever need evidence that human beings respond to brand identity, walk down the high street in your nearest town.
> 
> Was reading an article about brand identity... best example that 99.999% you will understand?
> your watch...
> 
> a 1.99 watch from taiwan will do, why do you need to spend £50, £100, £250, £500, £<silly> for something that does the same thing?
> 
> I'm just puzzled what triggers it...

Because design rules everything. Why not go through life with well designed attractive things in you life? With in reason of course, you will always have people at the extremes. 

When you make synths you think about the aesthetic no?