solution in search of a problem?

Tony Hardie-Bick tony at entity.net
Tue Mar 26 11:28:14 CET 2013


On 26/03/13 09:30, Jay Vaughan wrote:
> On 25/03/2013, at 11:33 PM, moron <moron at industrial.org> wrote:
>>
>> Just stumbled across this:
>> http://www.peavey.com/products/at200/
>> It begs the question, why not just have the thing play itself?
>
> Because the #1 market for music-instrument makers is newbies, beginners, kids and adults alike, who can't play worth a damn, but are trying hard to rock out.  Anything that makes that more possible, in any possible way, and reduces the complexity, makes things easier for the user, wins in the brick and mortor race, the one where the brand needs that youthfully enthusiastic eyeball coming into the shop with but a few bucks to spare, wanting something that'll help them get along at the jam ..
>
> There is this sort of 'hump' that folks have, learning-wise, which I think this thing is designed to address.  For music-schools and churches (Peavey's main market), this will prbably at least keep the teachers from losing their own sense of pitch.
>
> ;)

hah! really good points jay

the long-term value of learning to tune-up is pretty high, but yeah,
getting people over those early stages before they quit is cool :)

Tony (HB)


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