Moog Minitaur

[Jay Vaughan]

> I'm interested by this "it's Moog it'll be great"... I've seen a lot of this, I'm interested to understand what makes a name mean quality in peoples eyes... 
> I'm not trashing Moog, I mean not everything moog has done was "great", I am genuinely puzzled what brings that association with "BrandX = great" and "BrandY = sucks arse"

Name recognition.  The more a word is used, the more it becomes useful.  "Moog" = synth in a lot of peoples minds ..

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Jay Vaughan